Five Internet Marketing Myths

<  Page 1  |  Page 2  >

If you have been on the internet for any length of time, you've undoubtedly received emails from marketers or seen web pages that will sell you all kinds of e-books and tools that are guaranteed to make you BIG MONEY immediately and that it will be SO EASY. 

Myth #1: "ANYONE" Can Make Money Online

There is a small bit of truth to this myth, but what makes it a myth is the fact that
you have to be a certain "breed" of person to succeed at making money online.

By "breed" I mean the type of person who is:

• Willing to "do what it takes" to get the job done.
• To go the extra mile when most others won't even complete the first mile.

It is a myth to think that you can sit on your couch and watch TV and have a viable online business that can be started with very little effort and that practically runs by itself.

I'm sure you've heard one of those slick commercials where the fast talking marketer tells you:

• How you can have your very own business in "just minutes"
• That you don't have to buy any products
• They will show you how you to set it up in just minutes
• And it will virtually run by itself while you collect thousands of dollars, 24 hours a day, 7 days a week
• And most of all, they repeat over and over how it is SO EASY.

Well, I'm sorry to say, but the people who are making the really BIG MONEY are the ones who are selling these EASY start up business plans, not the ones who are buying them.

Sure, some of the buyers of these plans are making a few dollars now and then, but for the most part, they continue to pay more and more money to these slick marketers, while they themselves just dream about a POT of GOLD being just around the next corner. 

You might have heard the phrase "There's no such thing as a FREE lunch".  Well,......

Only those who put in lots of hard work, have a good idea, and are persistent, will make money online.  The cloud watchers and couch potatoes will not succeed. 

Myth #2: Internet Marketing is "SO EASY"

This is the one that really irritates me the most.  Almost everyone who is trying to sell you a business plan or product that they say will help you make lots of quick money, will always say IT IS SO SO EASY!!!

What you get out of a business will be in proportion to what you put into it. 

It's just like in the off-line real world of business:

If you put NOTHING into a business, then you will get NOTHING out of it. 

To have a successful, money making online business, there are certain things that you will have to do:

• Put your rear in gear. 
  Until you make an effort and take some action, nothing substantial will happen.
• Invest time, effort and money.
  It will take all of these to succeed in a business.
• Have a plan of action.
  At least in your mind, but better yet if on paper.  You need to know how you are going to start and run your new venture.
• Set some goals.
  How will you know if you've accomplished one of your goals if you never set any?
  If you don't know where you are going, you will never get there.

Now there are some advantages in marketing products online and having an online business as opposed to having a "brick and mortar" offline business.

• No Building.
  You won't have to have a "brick and mortar" commercial building to work in.  Your website and your computer can be your business base that you run out of your home or apartment.
• Sometimes, No Inventory.
  Many companies that wholesale products will allow you to buy and sell their products without having them delivered to your door.  You can have the products drop shipped directly to your customers.
• Very Low Overhead.
  You can run an internet business from home, without employees, building rent or mortgage expenses, building maintenance and upkeep.  All you have to have is a computer connected to the internet.
• Very Low Risk.
  The main thing you will be risking is your time, energy, and of course some money, but this will be small in comparison to the amount of time and money it would take to start a "brick and mortar" business.

Go to Page 2 to see Myths 3, 4 and 5

<  Page 1  |  Page 2  >